Case StudyDani ComarOctober 22, 2024data, outdoor, creative solution, creative commerce, location, mobile, b2b, purpose, sme, small business, technology, inclusion, culture, society, mccann, poland, europe, refugee crisis, award-winning, cannes lions 2024

Room for Everyone

Case StudyDani ComarOctober 22, 2024data, outdoor, creative solution, creative commerce, location, mobile, b2b, purpose, sme, small business, technology, inclusion, culture, society, mccann, poland, europe, refugee crisis, award-winning, cannes lions 2024

Case StudyDani ComarAugust 28, 2024promo, incentives, reframing, creative commerce, fp7, mccann, uae, middle east, eame, mcdonald’s, qsr, fast food, retailer, award-winning, cannes lions 2024

After-Dinner Dinner

Case StudyDani ComarAugust 28, 2024promo, incentives, reframing, creative commerce, fp7, mccann, uae, middle east, eame, mcdonald’s, qsr, fast food, retailer, award-winning, cannes lions 2024

Case StudyDani ComarJune 19, 2024gaming, videogames, entertainment, tv show, sponsorship, sports, creative solution, creative strategy, public relations, stunt, mccann, uk, europe, xbox, microsoft, society, award-winning, cannes lions 2024

The Everyday Tactician

Case StudyDani ComarJune 19, 2024gaming, videogames, entertainment, tv show, sponsorship, sports, creative solution, creative strategy, public relations, stunt, mccann, uk, europe, xbox, microsoft, society, award-winning, cannes lions 2024

Case StudyDani ComarMarch 26, 2024sponsorship, tv show, brand utility, social media, creative commerce, society, behaviour, influencers, mccann, uk, ebay, retailer, technology, platform, award-winning, cannes lions 2023, public relations

Pre-Loved Island

Case StudyDani ComarMarch 26, 2024sponsorship, tv show, brand utility, social media, creative commerce, society, behaviour, influencers, mccann, uk, ebay, retailer, technology, platform, award-winning, cannes lions 2023, public relations

Case StudyDani ComarJanuary 24, 2024creative commerce, social media, collaboration, creative strategy, outdoor, event, integrated, award-winning, mccann, romania, europe, romanian national association of travel agents, the society of esthetic dentistry in romania, travel, travel agency, healthcare, promo, incentives, choice

The Most Beautiful Dental Clinic in the World

Case StudyDani ComarJanuary 24, 2024creative commerce, social media, collaboration, creative strategy, outdoor, event, integrated, award-winning, mccann, romania, europe, romanian national association of travel agents, the society of esthetic dentistry in romania, travel, travel agency, healthcare, promo, incentives, choice

Case StudyDani ComarJanuary 22, 2024event, festivity, reframing, public relations, entertainment, mccann, brazil, latina, coca-cola, coke, award-winning

Black Santa

Case StudyDani ComarJanuary 22, 2024event, festivity, reframing, public relations, entertainment, mccann, brazil, latina, coca-cola, coke, award-winning

Case StudyDani ComarOctober 26, 2023data, infographic, design, experience, emotion, society, product, mccann, uk, europe, creative solution, show racism the red card, inclusion, award-winning, cannes lions 2023

Fabric of England

Case StudyDani ComarOctober 26, 2023data, infographic, design, experience, emotion, society, product, mccann, uk, europe, creative solution, show racism the red card, inclusion, award-winning, cannes lions 2023

Case StudyDani ComarOctober 24, 2023public relations, product, brand utility, society, promo, incentives, behaviour, experience, retail, retailer, shopper, mccann, peru, latina, tottus, supermarket, clinica internacional, healthcare

A Life-Saving Bargain

Case StudyDani ComarOctober 24, 2023public relations, product, brand utility, society, promo, incentives, behaviour, experience, retail, retailer, shopper, mccann, peru, latina, tottus, supermarket, clinica internacional, healthcare

Case StudyDani ComarSeptember 19, 2023creative solution, mobile, data, effectiveness, purpose, refugee crisis, public relations, mccann, poland, ukraine, europe, mastercard, financial services, innovation, award-winning, sustainability, development goals, society, incentives, cannes lions 2023

Where to Settle

Case StudyDani ComarSeptember 19, 2023creative solution, mobile, data, effectiveness, purpose, refugee crisis, public relations, mccann, poland, ukraine, europe, mastercard, financial services, innovation, award-winning, sustainability, development goals, society, incentives, cannes lions 2023

Case StudyDani ComarJune 24, 2023design, craft, business transformation, creative solution, mccann, usa, north america, microsoft, experience, award-winning, cannes lions 2023

ADLaM

Case StudyDani ComarJune 24, 2023design, craft, business transformation, creative solution, mccann, usa, north america, microsoft, experience, award-winning, cannes lions 2023

Case StudyDani ComarJune 13, 2023creative commerce, sampling, entertainment, social media, influencers, reframing, mccann, spain, europe, ikea, retailer, online retail, furniture, decoration, award-winning, cannes lions 2022

Trapped in the 90’s

Case StudyDani ComarJune 13, 2023creative commerce, sampling, entertainment, social media, influencers, reframing, mccann, spain, europe, ikea, retailer, online retail, furniture, decoration, award-winning, cannes lions 2022

Case StudyDani ComarJanuary 03, 2023sponsorship, sports, stunt, mccann, romania, europe, rom, snacks, reframing

The National Team of Referees

Case StudyDani ComarJanuary 03, 2023sponsorship, sports, stunt, mccann, romania, europe, rom, snacks, reframing

Case StudyDani ComarDecember 29, 2022promo, sponsorship, stunt, reframing, mccann, paraguay, latina, burger king, qsr, restaurant, retailer

The King & Mickey Combo

Case StudyDani ComarDecember 29, 2022promo, sponsorship, stunt, reframing, mccann, paraguay, latina, burger king, qsr, restaurant, retailer

Case StudyDani ComarNovember 25, 2022game, gamification, app, mobile, csr, purpose, education, environment, mccann, italy, europe, mutti, fmcg, food

Play&Pick

Case StudyDani ComarNovember 25, 2022game, gamification, app, mobile, csr, purpose, education, environment, mccann, italy, europe, mutti, fmcg, food

Case Study, ClassicDani ComarSeptember 29, 2022stunt, packaging, shopper, outdoor, tv, integrated, social media, mccann, romania, europe, rom, kandia dulce, confectionery, chocolate bar, emotion, society, reframing, choice, award-winning, classic

The American Takeover

Case Study, ClassicDani ComarSeptember 29, 2022stunt, packaging, shopper, outdoor, tv, integrated, social media, mccann, romania, europe, rom, kandia dulce, confectionery, chocolate bar, emotion, society, reframing, choice, award-winning, classic

Case StudyDani ComarAugust 01, 2022purpose, culture, behaviour, creative commerce, creative solution, brand utility, retail, rural, mccann, india, asia, ujjivan small finance bank, financial services, bank, reframing, society, award-winning, cannes lions 2022, gender inequality, inequality

Shagun Ka Lifafa

Case StudyDani ComarAugust 01, 2022purpose, culture, behaviour, creative commerce, creative solution, brand utility, retail, rural, mccann, india, asia, ujjivan small finance bank, financial services, bank, reframing, society, award-winning, cannes lions 2022, gender inequality, inequality

Case StudyDani ComarJuly 06, 2022public relations, stunt, event, mccann, chile, latina, greenpeace, public awareness, public health, ngo, fundraising, emotion, shortcuts, award-winning, environment

The Sacrifice

Case StudyDani ComarJuly 06, 2022public relations, stunt, event, mccann, chile, latina, greenpeace, public awareness, public health, ngo, fundraising, emotion, shortcuts, award-winning, environment

Case StudyDani ComarMay 02, 2022brand utility, retail, purpose, demo, sampling, public relations, diversity, inclusion, lgbtq+, gay rights, sajo, mccann, puerto rico, latina, l’oreal, fmcg, hair care, shampoo, community, personalisation

Transformation

Case StudyDani ComarMay 02, 2022brand utility, retail, purpose, demo, sampling, public relations, diversity, inclusion, lgbtq+, gay rights, sajo, mccann, puerto rico, latina, l’oreal, fmcg, hair care, shampoo, community, personalisation

Case Study, Happening NowDani ComarMarch 10, 2022outdoor, guerrilla, stunt, social media, creative solution, fun, reframing, society, mccann, chile, latina, cancer, instituto nacional del cáncer, healthcare, public awareness

Graffitesti

Case Study, Happening NowDani ComarMarch 10, 2022outdoor, guerrilla, stunt, social media, creative solution, fun, reframing, society, mccann, chile, latina, cancer, instituto nacional del cáncer, healthcare, public awareness

Case StudyDani ComarJanuary 12, 2022mobile, award-winning, choice, fun, technology, app, augmented reality, experience, personalisation, behaviour, social media, mccann, france, europe, l’oreal, cosmetics, fashion, shopper, creative strategy

Makeup Genius

Case StudyDani ComarJanuary 12, 2022mobile, award-winning, choice, fun, technology, app, augmented reality, experience, personalisation, behaviour, social media, mccann, france, europe, l’oreal, cosmetics, fashion, shopper, creative strategy

Case StudyDani ComarOctober 05, 2021promo, digital, mobile, online retail, creative commerce, stunt, mccann, uae, middle east, eame, mastercard, financial services, award-winning, shortcuts, incentives

Astronomical Sales

Case StudyDani ComarOctober 05, 2021promo, digital, mobile, online retail, creative commerce, stunt, mccann, uae, middle east, eame, mastercard, financial services, award-winning, shortcuts, incentives

Case StudyDani ComarSeptember 13, 2021gaming, games, stunt, strategy, reframing, fun, emotion, demo, sampling, product, design, brand utility, co-branding, collaboration, xbox, microsoft, uk, europe, mccann, game, videogames, technology, experience, experiential, award-winning, craft

The Birth of Gaming Tourism

Case StudyDani ComarSeptember 13, 2021gaming, games, stunt, strategy, reframing, fun, emotion, demo, sampling, product, design, brand utility, co-branding, collaboration, xbox, microsoft, uk, europe, mccann, game, videogames, technology, experience, experiential, award-winning, craft

Case StudyDani ComarSeptember 06, 2021entertainment, stunt, pr, experience, trade programme, rural, business transformation, mccann, colombia, latina, chevrolet, discovery channel, car, automotive, emotion, reframing, award-winning

Lost Roads

Case StudyDani ComarSeptember 06, 2021entertainment, stunt, pr, experience, trade programme, rural, business transformation, mccann, colombia, latina, chevrolet, discovery channel, car, automotive, emotion, reframing, award-winning

Case StudyDani ComarSeptember 01, 2021technology, digital, mobile, location, integrated, retail, mccann, romania, europe, mastercard, financial services, b2b, trade, trade programme, rural, fun, personalisation, shortcuts, incentives, choice, behaviour, society, award-winning

Roadside Market

Case StudyDani ComarSeptember 01, 2021technology, digital, mobile, location, integrated, retail, mccann, romania, europe, mastercard, financial services, b2b, trade, trade programme, rural, fun, personalisation, shortcuts, incentives, choice, behaviour, society, award-winning