For the fourth year in a row, our Colombian office keeps pursuing the goal of eradicating Lion Fish from the Caribbean on behalf of the Colombian Ministry of Environment. The core campaign launched with Terribly Delicious. Then it went on to make the activity more profitable with Priceless Weapons. And the crusade continues now with these cleverly designed poster aimed to attract more fishermen. This time in collaboration with Geometry London.
Regional Executive Creative Director, Geometry Asia Pacific