Case StudyDani Comarmobile, online retail, o2o, digital, experience, event, cp+b, usa, north america, paypal, financial services, fun, choice, creative commerce

Local Selects

Case StudyDani Comarmobile, online retail, o2o, digital, experience, event, cp+b, usa, north america, paypal, financial services, fun, choice, creative commerce
Local Selects

In an attempt to promote their online payment services, PayPal created a new shopping category allowing its users to purchase remotely in iconic flea markets from the comfort of their home. To do this, they used a host who was wondering the streets live and a dedicated platform for merchants to sign up and sell their products.

Creative Consultant and Workshop Facilitator

Case StudyDani Comarpublic relations, product, design, craft, creative commerce, retail, retailer, brand utility, innovation, mccann, usa, north america, mastercard, financial services, bank, society, emotion, incentives, choice, experience, lgbtq+, gay rights, inclusion, diversity, minorities

True Name

Case StudyDani Comarpublic relations, product, design, craft, creative commerce, retail, retailer, brand utility, innovation, mccann, usa, north america, mastercard, financial services, bank, society, emotion, incentives, choice, experience, lgbtq+, gay rights, inclusion, diversity, minorities
True Name