Adopt a Keg

The brands comes to the rescue of the trade, by offering consumers to pay it forward by ‘adopting a keg’ and consume later once the bars open again.

Dani Comar
Creative Consultant and Workshop Facilitator
The brands comes to the rescue of the trade, by offering consumers to pay it forward by ‘adopting a keg’ and consume later once the bars open again.
Creative Consultant and Workshop Facilitator
The following article has been written by our Geometry Malaysia Planning Director Subramanian Krishnan, and first appeared in Marketing Magazine. A great read.