Case StudyDani Comarintegrated, event, sponsorship, technology, demo, experience, usa, north america, nike, running shoes, sports, sportswear, shortcuts, pr, wieden-kennedy

Breaking2

Case StudyDani Comarintegrated, event, sponsorship, technology, demo, experience, usa, north america, nike, running shoes, sports, sportswear, shortcuts, pr, wieden-kennedy
Breaking2

Possibly one of the most ‘Nike’ campaigns ever and an instant classic. A brand that walks (or runs) the talk by doing everything in its power to help athletes break the world record and run a marathon under 2 hours.

Spoiler alert!

Su17_RN_Breaking2_Hero_Group_2_hd_1600.jpg

They missed the goal by 25 seconds but the results are no short of epic. Expect it to win big in the upcoming award shows.

Also, worth watching the full documentary below.

Creative Consultant and Workshop Facilitator

Case StudyDani Comarbrand utility, experience, experiential, event, sponsorship, digital, technology, augmented reality, innovation, gamification, incentives, shortcuts, bbh, singapore, asia, philippines, nike, sports, sportswear, running shoes, award-winning, craft

Unlimited Stadium

Case StudyDani Comarbrand utility, experience, experiential, event, sponsorship, digital, technology, augmented reality, innovation, gamification, incentives, shortcuts, bbh, singapore, asia, philippines, nike, sports, sportswear, running shoes, award-winning, craft
Unlimited Stadium
Case StudyDani Comaraward-winning, integrated, shopper, retail, pop-up store, design, event, experiential, promo, sponsorship, uk, eame, europe, tbwa, adidas, running shoes, footwear, sportswear, sports, storytelling, craft, prComment

D Rose Jump Store

Case StudyDani Comaraward-winning, integrated, shopper, retail, pop-up store, design, event, experiential, promo, sponsorship, uk, eame, europe, tbwa, adidas, running shoes, footwear, sportswear, sports, storytelling, craft, prComment
D Rose Jump Store