Can we use metaphors to clarify a concept or imply a new meaning?

IncentivesDani ComarApril 14, 2016

How can we make people more aware or sensitive to what they have to win or lose with the new behaviour?

IncentivesDani ComarApril 14, 2016

ReframingDani ComarApril 14, 2016

Can we reframe it in a more positive light?

ReframingDani ComarApril 14, 2016

ReframingDani ComarApril 14, 2016

Can we set or change the point of reference?

ReframingDani ComarApril 14, 2016

ShortcutsDani ComarApril 14, 2016

Can we use facts to boost credibility?

ShortcutsDani ComarApril 14, 2016

ExperienceDani ComarApril 14, 2016

Can we use form/design to suggest actions?

ExperienceDani ComarApril 14, 2016