How can we make people more aware or sensitive to what they have to win or lose with the new behaviour?

IncentivesDani ComarApril 14, 2016

Can we dramatise the losses?

IncentivesDani ComarApril 14, 2016

EmotionDani ComarApril 14, 2016

How can we allow people to feel more in control?

EmotionDani ComarApril 14, 2016

IncentivesDani ComarApril 14, 2016

Can we make the rewards unexpected to increase their enjoyment?

IncentivesDani ComarApril 14, 2016

ChoiceDani ComarApril 14, 2016

Can we link the new behaviour to an existing one?

ChoiceDani ComarApril 14, 2016

IncentivesDani ComarApril 14, 2016

Can we dramatise the rewards?

IncentivesDani ComarApril 14, 2016