Smart beer bucket for our connected times

I’m sorry the TVC’s below are in Spanish but it just came out so there’s no available translation yet. You’ll get the idea anyway.

With the social networks and the ability to upload our lives tirelessly, came new problems for the party-goers. Pictures of ‘the night before’ could easily go from embarrassing to plainly lethal for a relationship or a job.

Argentine beer Cerveza Norte just launched a smart beer bucket called FotoStop (PhotoStop) that detects when a picture is being taken and counter-shoots a flash, rendering the photo overexposed and trouble-free.

I’m sure the case study is in the making and the awards on the way.

Creative Consultant and Workshop Facilitator