Case StudyDani Comaraward-winning, product, design, packaging, shopper, papua new guinea, oceania, pacific, gpy&r, y&r, promo, guerrilla, sp brewery, sp lager, beer, beverages (alcoholic)

Mozzie Box

Case StudyDani Comaraward-winning, product, design, packaging, shopper, papua new guinea, oceania, pacific, gpy&r, y&r, promo, guerrilla, sp brewery, sp lager, beer, beverages (alcoholic)
Mozzie Box

Very insightful and simple. Great piece of shopper marketing beyond the aisles, creating a compelling reason to buy a particular brand and in bulk. In this case, the beer carton box doubles up as mosquito repellent, ideal for its customary outdoor consumption by Papua New Guinea blocks.

Creative Consultant and Workshop Facilitator

Case StudyDani Comarintegrated, packaging, design, product, creative solution, creative strategy, shopper, outdoor, tv, radio, choice, fun, howatson+company, australia, oceania, pacific, matilda bay, beer, beverages (alcoholic), craft, award-winning, behaviour

Rejected Ales

Case StudyDani Comarintegrated, packaging, design, product, creative solution, creative strategy, shopper, outdoor, tv, radio, choice, fun, howatson+company, australia, oceania, pacific, matilda bay, beer, beverages (alcoholic), craft, award-winning, behaviour
Rejected Ales