Minute of Silence

Case Study
Written By Dani Comar

Exactly one year after the tragic disappearance of MH370, this campaign came to mind. McCann Kuala Lumpur created a way to offer a minute of silence in the unstoppable digital world.

Unintentionally similar to One Minute of Silence, a campaign from JWT Lisbon.

Dani Comar

Creative Consultant and Workshop Facilitator

http://activationideas.com
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