Makeup Genius Case Study 12 Jan Written By Dani Comar A less trivial use of augmented reality filters to disrupt a crowded category. mobileaward-winningchoicefuntechnologyappaugmented realityexperiencepersonalisationbehavioursocial mediamccannfranceeuropel’orealcosmeticsfashionshoppercreative strategy Dani Comar Creative Consultant and Workshop Facilitator http://activationideas.com
Makeup Genius Case Study 12 Jan Written By Dani Comar A less trivial use of augmented reality filters to disrupt a crowded category. mobileaward-winningchoicefuntechnologyappaugmented realityexperiencepersonalisationbehavioursocial mediamccannfranceeuropel’orealcosmeticsfashionshoppercreative strategy Dani Comar Creative Consultant and Workshop Facilitator http://activationideas.com