Case StudyDani Comarevent, sponsorship, low-budget, ogilvy, india, asia, fevicol, glue, household, pr

Fevicol runners

Case StudyDani Comarevent, sponsorship, low-budget, ogilvy, india, asia, fevicol, glue, household, pr
Fevicol runners

A group of company employees participated this year in the Mumbai Marathon, but in the true spirit of the brand, they were glued to the ground. This extemely inexpensive stunt reached millions both on social and traditional media.

Creative Consultant and Workshop Facilitator

Case StudyDani Comarexperiential, sampling, stunt, experience, pr, product, brand utility, eleven, festivity, recruiting, ogilvy, india, asia, shortcuts, akanksha foundation, ngo, school, school programme, public service, public awarenessComment

Mumbai Classroom

Case StudyDani Comarexperiential, sampling, stunt, experience, pr, product, brand utility, eleven, festivity, recruiting, ogilvy, india, asia, shortcuts, akanksha foundation, ngo, school, school programme, public service, public awarenessComment
Mumbai Classroom