A Can Has No Name

Inevitable post #ForTheThrone.

Truly impressive is that the cans are totally white at room temperature but Arya’s kill list (and the brand) appear only when chilled.


To get hold of #ACanHasNoName, fans have to share posts on social media along with the mandatory #hashtags or provide a secret password to a ‘Master of Coin’ who will lead them to special ‘Iron Vending Machines’. No case study yet on how all this works but certainly one of the better tie-ins celebrating the show and driving purchase.


Regional Executive Creative Director, Geometry Asia Pacific