Case StudyDani Comarclassic, social media, usa, north america, award-winning, als association, charity, fundraising, healthcare, public health, pr

The Ice Bucket Challenge

Case StudyDani Comarclassic, social media, usa, north america, award-winning, als association, charity, fundraising, healthcare, public health, pr
The Ice Bucket Challenge

The original and most iconic social media challenge that everyone aims to replicate. And it wasn’t done by an agency.

Creative Consultant and Workshop Facilitator

Case StudyDani Comarbehaviour, integrated, planning, society, personalisation, shopper, event, energy bbdo, bbdo, usa, north america, bayer, healthcare, public health, pharmaceutical, award-winning, public awareness, aspirin, otc, social media, design

The HeroSmiths Theory

Case StudyDani Comarbehaviour, integrated, planning, society, personalisation, shopper, event, energy bbdo, bbdo, usa, north america, bayer, healthcare, public health, pharmaceutical, award-winning, public awareness, aspirin, otc, social media, design
The HeroSmiths Theory