Passport Beer Fridge

Case Study
Written By Dani Comar

Canadian passports have just gotten a lot more valuable. Just scan one and the fridge with free beer just opens for you and all the people around. Great way to make friends and get free publicity. It made global headlines when installed at the Sochi Winter Olympic Games.

Dani Comar

Creative Consultant and Workshop Facilitator

http://activationideas.com
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