Ketchup Fraud
Heinz is becoming the new Burger King with all sort of disruptive strategies. In this case they go after the refillers, cementing that Heinz = Ketchup in everyone’s minds.
Heinz is becoming the new Burger King with all sort of disruptive strategies. In this case they go after the refillers, cementing that Heinz = Ketchup in everyone’s minds.