It’s a Tide Ad Case Study 28 May Written By Dani Comar Super smart hijacking of the Super Bowl, reframing every pristinely shot commercial as a Tide ad. View fullsize social mediareframingstrategysponsorshipsportssaatchi & saatchiusanorth americap>idefmcgdetergentclothingaward-winningcraftpr Dani Comar Creative Consultant and Workshop Facilitator http://activationideas.com
It’s a Tide Ad Case Study 28 May Written By Dani Comar Super smart hijacking of the Super Bowl, reframing every pristinely shot commercial as a Tide ad. View fullsize social mediareframingstrategysponsorshipsportssaatchi & saatchiusanorth americap>idefmcgdetergentclothingaward-winningcraftpr Dani Comar Creative Consultant and Workshop Facilitator http://activationideas.com