Irresistible Pointless TrueView Ads

While the industry is trying to convince itself that 5” ads are OK, IKEA took the user behaviour in its head and created irresistibly boring content that begs you to press the Skip Ad button.

In case you have time to spare, you can indulge yourself into this voyeuristic shorts...

Dani Comar

Creative Consultant and Workshop Facilitator

http://activationideas.com
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