You need to know how the internet works and be bold to play with your product weakness to come up with such original campaign. It paid off. Just got one of the three 2017 Cannes Lions Cyber Grands Prix.
You need to know how the internet works and be bold to play with your product weakness to come up with such original campaign. It paid off. Just got one of the three 2017 Cannes Lions Cyber Grands Prix.
