Cannes 2013 Branded Content & Entertainment and Cyber Grands Prix: The beauty inside
http://www.thebeautyinsidefilm.com "The Beauty Inside" is the story of a guy named Alex who wakes up every day as a different person. He is always the same person on the inside, but on the outside, he is somebody else. When he meets Leah and falls in love, everything changes for him.
How can someone have a relationship if he or she always looks different on the outside? ‘The Beauty Inside’ is a beatiful story sponsored by Intel Inside and featuring the Toshiba Ultrabook. A remarkable idea to make a product relevant and engage the audiences genuinely. Another double whammer.