Retail renaissance

Another inspiring trends briefing from trendwatching.com has just came out.

This time they explore why consumers will enjoy shopping in the real world more than ever because of a convergence of trends and technology enhancements.

They highlight 4 big tendencies:

  1. Off = On 
  2. Retail safari 
  3. Instant status fix 
  4. Citysumers

And they provide plenty of examples, not unlike the PSFK’s Future of Retail report.

Worth spending some time doing the long reading.

Regional Executive Creative Director, Geometry Global Asia Pacific