Art & science meet to showcase the uniqueness of each individual Expresso by beautifully visualising the process of making one with a Breville Expresso machine.
The Naked Expresso consists of a hardware/software solution that creates unique patterns based on the differences of pressure and fluid movements in the machine, a la iTunes visualising music.
And then the patterns gets printed on the cup holder for participants to experience a very individual coffee moment. Really nicely done and well shot.
Regional Executive Creative Director, Geometry Global Asia Pacific