Ads that trigger action

Ads that trigger action

There’s nothing really extraordinary about this half page Volkswagen Polo ad. But if it’s already in your consideration list, the back of it might give you a nudge to take action.

Just cut it out from the newspaper and use it to sell your current car so you can afford the new Polo.

Bonus point, while it’s on the window of your vehicle, you keep seeing the ad of the one you like.

Any other examples of useful ads like this one?

Regional Executive Creative Director, Geometry Global Asia Pacific