To mark the full presence of Coca-Cola in Malaysia (before its marketing was handled by the bottlers), they’ve just produced a massive building takeover in downtown KL.
The UMNO building surprised passersby with a beautiful adaptation of the 125th Anniversary show done earlier this year in Atlanta (shown below).
It worked at generating a lot of buzz during and after the event. And probably the coolest thing that happened to that building ever.
Done by OgilvyAction Malaysia.